

Weekly Thoughts: Pratfalls, We’ve Had a Few
Here is something that caught our eye this week: Pratfalls, We've Had A Few Turns out, mistakes can make you more likable. Readers of our most recent Weekly Thoughts know we are not immune from making mistakes (yes, we know it’s Eliud not Eluid…). In an effort to feel better after making such a blunder, we reminded ourselves that our mishap could make us beneficiaries of the so-called Pratfall Effect (fingers crossed). As a reminder for the non-logophiles in the group, a pratfall is a “humiliating mishap or blunder”. The aptly named Pratfall Effect was developed in 1966 by social psychologist Elliot Aronson in reference to